Strategic Social Media for Rural Health Stakeholders
Session 1: Better than Basic Training on Social Media Strategy
Presenter: Michelle Rathman, President, Impact! Communications, Inc.
During this 90-minute session, participants will explore social media strategy, why to use it, when to use it, and how to develop content designed to engage. The session will also provide an overview of social media channels, defining your audience and goals, and tips on how to make social media matter to your organization.
Session 2: Social Media Blast Training 1
Presenter: Sarah Staub, Lead Designer, Impact! Communications, Inc.
During this 1-hour session, participants will be provided with an overview of how to select channels and handles, some tools of the trade, and a deeper dive into content development from a designer’s perspective.
Session 3: Social Media Blast Training 2
Presenter: Sarah Staub, Lead Designer, Impact! Communications, Inc. During this final 1-hour session, participants will be provided with an overview of the social media marketing funnel, social media advertising, ROI, and a high-level look at analytics.
Replay Library & Bundled Worksheets
As a registrant for the 3-Part Social Media Webinar Series, you have free access to the Replay Library & Bundled Worksheets.
Here’s a look at what’s included in the library:
- Better Than Basic Training On Social Media Strategy: Determine Your Unique Strength Finders, Initiate Discovery Phase, Define Strategy, and more!
- Social Media Blast Part I: Choosing Channels, Using Handles, Developing Strategic Content!
- Social Media Blast Part II: Social Media Marketing Funnels, Advertising, Analytics, Algorithms & More!
- Bundled Worksheets from All Three Sessions
NOSORH & Impact! Communications Social Media Bootcamp
Discover what it takes for your health-focused organization to be its most effective on social media. In this comprehensive learning course you will learn channel basics, developing creative content and more!