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Workforce as Strategy: A Practical Guide to Attract and Retain Key Personnel

April 13 | 2:00 pm - 3:00 pm EDT

One of the biggest and most expensive challenges rural hospitals face today is turnover among clinical and executive staff – a cycle that disrupts patient care, drains budgets, and undermines long-term stability. Traditional workforce initiatives often focus on training pipelines and education but rarely address the operational realities driving turnover: housing shortages, compensation gaps, and benefits packages that don’t leverage local care networks.

In this webinar, Gingham Solutions, a new company formed by established NOSORH partners Wintergreen, United Professional Benefits, and Ameritas, will share practical financial strategies designed specifically for rural providers.

By the end of this session, participants will be able to:

  1. Identify practical financial strategies — including deferred compensation, self-funded health plans, and housing finance models — to strengthen clinical and executive recruitment and retention.
  2. Evaluate how to structure long-term incentive packages that address key drivers of rural workforce turnover.
  3. Align workforce initiatives with Rural Hospital Transformation Program (RHTP) priorities to support sustainable staffing and long-term financial stability.

Join us to explore how your organization can move from constant recruitment to a culture of long-term retention and community-rooted care.

Speakers

Jonathan Pantenburg, MBA
Principal · Wintergreen and Gingham
Jonathan Pantenburg is a nationally recognized healthcare management consultant who advises non-profit, profit, and governmental entities through complex issues, including financial analysis, provider alignment and designations, cost reduction, mergers and acquisitions, provider contracting, and operational improvement. Jonathan co-founded Wintergreen and serves as a Principal at Wintergreen, a Maine-based consulting firm focused on rural and community healthcare providers.

Rob Bloom, MBA, CPA
Principal · Wintergreen and Gingham
Prior to joining Wintergreen as a Principal, Rob served as CFO for Carthage Area Hospital for over a decade. He had previously held positions with the Hospital as Administrator of Primary Care Services and Interim Chief Financial Officer. In addition to his role as CFO at Carthage, Rob also served concurrently (2021-2022) as Chief Financial Officer at Claxton Hepburn Medical Center and Orleans Community Hospital in addition to providing consultative services to several other hospitals in rural New York. Rob brings to Wintergreen over 15 years of leadership and financial experience with expertise in turnaround management, staff development, cash management, effective budgeting and auditing and strategic planning.

Register:

https://us06web.zoom.us/webinar/register/WN_Jr-Gv6fnQqCJckrKQTLJuA#/registration

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